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The European Tour

Posted on April 17, 2024 by Captain P. Fawcett
Captain Fawcett’s Barbering Masterclass with Sid Sottung, European Tour 2024

Captain Fawcett is hugely excited to be joining forces with award-winning Barber Educator Sid Sottung, taking to the road for ‘Captain Fawcett’s Barbering Masterclass with Sid Sottung, European Tour 2024’.

The Captain has worked with highly esteemed European distributors and local barbershops, who will host a sequence of educational events showcasing the Captain Fawcett brand.

Barbers attending Captain Fawcett’s Barbering Masterclasses have a golden ticket to the industry’s elite inner circle (aka Sid and the Right Hand Man), with the chance to work up close and personal in practicals, as well as observe ‘look and learn’ demonstrations. I say!

As Head of Education for the spring tour, Sid Sottung will share his expertise, razor-sharp skills and advice on precision cutting, honed in the Italian barbershops of New York and perfected during years working at the legendary Vidal Sassoon.

Sid Sottung says:

“Sharing skills from one generation to the next creates a legacy and shapes the future of our craft. Passing on knowledge is the core of my ethos and completely aligned with Captain Fawcett’s own values of combining tradition and contemporary quality. And Captain Fawcett ‘Hair Couture’ products are second to none, I use and recommend them to barbers and customers every day, so they’re perfect for showcasing the very best techniques. Barbers attending the Masterclass can count on a seriously good time — it’ll be entertaining as well as enlightening, an experience that rocks as much as it educates.”

To display the very best techniques in haircutting and styling, wet shaving and beard design, the Masterclass Tour features Captain Fawcett’s premium ‘Hair Couture' range. Participants will receive detailed product instructions for delivering the finest customer experience around.

Richie Finney says:

“Collaboration is the heart of the barbering community. In fact Captain Fawcett developed the best selling 'Barberism®' Signature Series with Sid Sottung, so it’s hugely exciting to bring our combined experience to barbers at a venue of their own choice. Sid is simply a fantastic barber and brilliant teacher. Hosting an educator of his calibre at a Captain Fawcett Masterclass offers both an unparalleled learning experience and a supreme sales and marketing opportunity for barbers seeking to rise above the competition.

In 2023 Captain Fawcett’s Great Expedition took me to barbershops in 31 countries across Europe and really confirmed how important it is to meet people where they are. Playing host to an event like Captain Fawcett’s Barbering Masterclass is a fantastic way to create a buzz for your own business, show off your barbershop and be the place everyone’s talking about! The Fawcett crew trusts this Tour will be the beginning of new and fruitful partnerships in barber education.”

Crikey chums! The Spring Tour is already sold out!

Barbers interested in booking future dates for Captain Fawcett’s Masterclass should contact jenna@captainfawcett.com

Tags: happenings
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